Bringing beneficial and nourishing skincare to more people since 1945, Aveeno is the skin expert that’s perfect for you. Aveeno focuses on science and research-based formulas, and commits to inclusive and sustainable practices as well. Soothe and nurture your skin with Aveeno, you deserve it mama!

Aveeno Baby Cleansing Therapy Moisturizing Wash is a moisturizing wash that significantly decreases itching in 2 minutes* and signiificantly improves 4 symptoms of sensitive skin dryness (dryness, itchiness, scaling and roughness) after 2 weeks*! Contains colloidal oatmeal and shea butter extract, this fragrance-free wash is suitable for your baby's sensitive, very dry and itchy skin.