Heroes of Goo Jit Zu are the gooiest, stretchiest heroes you’ll ever meet! These one-of-a-kind figures are packed with goo-filled, squishy fun, letting kids stretch, squish, and battle their way through endless adventures. With their mess-free design and unique textures, they’re the ultimate sensory toys for hands-on play. Get ready to unleash the gooey action!

Hey mamas! The Heroes of Goo Jit Zu Glow Shifters are here for some powered-up, glow-in-the-dark fun! These super stretchy and squishy heroes have a glowing "Goo-formation" that activates when kids crush their core, revealing their inner power. With 6 unique characters to collect, each has its own glow filling and special "Goo-formation." Stretch them up to 3x their size, and watch as they always return to their original shape. Perfect for endless squishing, squeezing, and glowing adventures—kids will love powering up their playtime with these amazing heroes!