Established in 1957, Pigeon has been recognized by generations of parents and their babies as a leading worldwide manufacturer of baby care products. To help families lead healthy and enjoyable lives, Pigeon is committed to delivering the finest quality care products. It follows three tenets: Studying and researching child development, building finest quality products and fulfilling the needs of babies & parents throughout the world thereby ensuring full satisfaction to the whole family.

Pigeon Children's Toothpaste Strawberry Flavour is co-developed with a leading Paediatric dentist to clean children's teeth and gums as well as prevent tooth decay. The unique formula provides a dual function by providing strong decay resistance on the outer surface and helps strengthen tooth enamel.